Online hotel distribution has been a complex and opaque process for a long time. With the advent of new digital native travel sellers, it has become even more challenging for hotels to distribute their inventory efficiently. The legacy APIs and outdated user interfaces of the current systems, coupled with high costs and long lead times, have made it difficult for travel sellers to access the necessary data and make transactions.

Online hotel distribution is both technically and commercially complex. The systems in use are clunky and outdated, making it difficult for travel sellers to access the data they need. Additionally, the time-to-connectivity may take months or even years, hindering the ability of accommodation providers to try something new. The lack of transparency in where their inventory is sold has also been a significant issue for hotels for years. They have been missing out on opportunities and profits due to high commissions and dependency on big players.

Katanox is a direct booking API that aims to disrupt the online distribution of hospitality by enabling a direct connection between travel sellers and accommodation providers. It allows accommodations and travel sellers to establish a partnership effortlessly in a B2B marketplace. The platform is designed to open hotel sales to the next generation of travel sellers ranging from airlines to travel publishers, voice assistants to messaging apps.